REACh environmental compliance is a top priority for Avery Dennison and we have been actively managing a compliance programme across our full Graphics product portfolio.
Our Supreme Wrapping Film flagship product range has been REACh compliant since its launch in 2008. This was quickly followed by completion across our Digital range in 2010. Progress has been rapid elsewhere in our extensive Signage portfolio. We ensured REACh compliance when we introduced 777 Cast Films in June 2013, and since then we have maintained momentum across the rest of our range.
During 2014, we redesigned and transitioned the 500 Event Film, 700 Premium Film and the 4500 TF Translucent Films in accordance with the REACh regulations. We are committed to completing the transition in the first quarter of 2015 with the remaining 800 Premium Cast, 900 Super Cast, and 5500 QM Translucent Films.
Please click here for a summary of the effects of REACh legislation on our Signage portfolio.
The REACh programme
In 2007, the European Union launched the REACh (Registration, Evaluation and Authorization of Chemicals) programme with the aim of protecting human health and the environment. Lead chromates have now been evaluated, and from 21 May 2015 the manufacture of materials containing lead chromates will no longer be permitted. The sale of any remaining stock containing these pigments will still be allowed after this date.
The effect of REACh on Avery Dennison products and codes
Compliance to this legislation requires reformulating of many Avery Dennison films and specifically impacts certain pigments which can impact colour and opacity. Our aim is to create a visual match to current products, but where this is not possible, the following rules will apply:
- Retain the same product code and name if differences in colour and/or opacity have been judged to be within standard allowed production deviations
- Keep the product name but with a new code where the differences in colour and/or opacity have been judged to be noticeable but still acceptable
- Discontinue products where differences in colour and/or opacity are not within acceptable limits
- Introduce brand new colours based on the latest market trends.
Next steps
The implementation of the REACh requirements will continue in the coming months, and we will of course be very happy to advise you on any possible issues arising.
Do please also take this opportunity to check out the entirely new colours available in our signage portfolio – download the portfolio overview PDF.
If you have any further questions, please do not hesitate to contact your usual Avery Dennison representative.