The 2021 Judges Panel:
The industry experts on the panel bring a wealth of experience to select the most beautiful, technically challenging or otherwise most impressive wraps.
Pate is an Avery Dennison certified installer/instructor in the U.S. with over 25 years of experience working both in the U.S. and in Europe. Notably, Pate is the head trainer for the Avery Dennison North American hands-on car wrap workshop and certification program.
Penelope is the first Spanish woman to gain the Avery Dennison certificates of “Specialist Installer” & “Specialist Trainer”. She is co-owner of Alta Wrapping Academy, which has trained more than 1200 applicators from all over Spain in the last five years. With more than 19 years of high-level experience in visual communication, Penelope specializes in commercial and passenger vehicle imagery. She has taken a personal approach, focusing on helping academy participants to reach their maximum potential. Penelope is on the board of directors of FESPA ESPAÑA ASOCIACIÓN and the Women of Wraps (WOW) club.
Qian Li is the printing application development manager for Hewlett Packard, based in Barcelona, Spain. He has worked with industrial large format printing for around 15 years, gaining a great deal of experience around many different aspects of digital printing technology and its various applications. Automotive wrapping is a particular area of expertise, not only because it is one of the key application areas for HP Latex technology, but also because wraps represent one of the most exciting market areas, with enormous creative potential.
Dariusz has been with Avery Dennison since 2012 and has been Technical Sales Support in Eastern Europe and Russia since 2016. For almost 10 years he travelled from the Oder to Vladivostok, supporting and training customers and applicators.Testing and understanding the products is very important for Dariusz, helping him to properly resolve questions and enquiries.
Molly has been with Avery Dennison since 1997, when car wrapping was still in its infancy, and has since had the opportunity to see the evolution of digital and wrap film technology. She has over 24 years of experience in the professional automotive/wrap industry and has been around cars her entire life.
Peter is a technical marketing manager and works with the industry’s leading installers, teaching vehicle wrapping workshops and promoting the industry. With strong expertise in leading vehicle wrapping workshops, he has trained more than 2,000 people from Australia, New Zealand and ASEAN countries.
Sarel joined the Avery team in 2011 after working in the signage industry for nearly 10 years. His experience ranges from equipment and software through to the manufacture of signage and graphics, vehicle wrapping and, ultimately, supplying material.
Sarel joined the Avery team in 2011 after working in the signage industry for nearly 10 years. His experience ranges from equipment and software through to the manufacture of signage and graphics, vehicle wrapping and, ultimately, supplying material.